Love them or loathe them, there’s no denying Supreme have been pulling out some pretty strong plays in the collaboration game of late. A new Air Force 1 sneaker, a capsule collection with Raymond Pettibon, a pair of leather jackets with Schott, and – not least – an extensive collection with Italian outerwear legends Stone Island. Speaking to i-D magazine about the brand’s latest high-profile hook up, founder James Jebbia commented on the legacy of the Italian label, particularly within the UK.
“ “I know what Stone Island means to a lot of people in England and Europe. We asked friends, who are real Stone Island fans who said, ‘You gotta do this because it’s really obscure’, but we don’t really care about that, we just wanted to keep the essence of Stone Island and make something our customers would appreciate””
To read the interview in full, click here. The collection itself, meanwhile, is now available at Supreme New York, Los Angeles and London, as well as the online store.